Double opt-in

We highly recommend the double opt-in method when managing your email lists. HBJmaica's double opt-in process is a two-step process, where a subscriber fills out your signup form and receives an email with a link to confirm their subscription.  In fact, it’s a requirement of HBJmaica’s native signup forms. Here's how it works:

  1. A customer signs up for your email newsletter through a form at your website.

  2. They receive an email with a confirmation link.

  3. If they click the link, they are added to the list.

  4. If they do not click the link, they are not added to the list.

Double opt-in is fast replacing the single opt-in method, in which someone submits a form and is automatically added to a list. Single opt-in increases the likelihood for someone to get added to the list without permission, either erroneously or maliciously.

Was this answer helpful?

 Print this Article

Also Read

Reasons for false abuse reports

So, why do legitimate email marketers get falsely accused of sending spam? Sometimes it’s a...

Avoid these common mistakes

If you're beginning an email campaign or you've been sending email already but know that your...

How abuse reports work

When people receive what they think is spam, they can just click a button in their email program...

Place Emails in Primary Tab in Gmail

Gmail includes a feature called inbox tabs, which uses different tabs to organize your mail...

The Importance of Permission in Email Marketing

The very first step to building a successful list is to get permission from subscribers who...

Powered by WHMCompleteSolution